Case
The new brand identity captures the premium offering and elevated qualities of PEAK Realty, while also adapting to the changing needs and environments in which it operates.
In collaboration with Brandinc.ae, we crafted the branding for PEAK Realty, a luxury real estate firm in Dubai Downtown. Focused on values like Premium, Excellence, Advancement, and Knowledge, we aimed to convey sophistication and innovation. Our strategic approach highlights futuristic designs and sustainable technologies, reflecting PEAK's commitment to setting new standards in luxury living.
The logo for PEAK Realty integrates a Futura Light font with a distinctive "A" featuring an upward arrow shape, symbolizing advancement and progress. The gradient effect creates a sense of peak elevation, while the perspective hints at architectural elements, representing the brand's commitment to premium excellence in real estate, particularly in Dubai Downtown.